I established Caliper & Crayon so that I could utilize my diverse skillset to help small teams achieve their technical goals through creative means; and to do this work by emphasizing the humanity of the team itself and its relation to society at large.
My philosophy is that all creative and technical work is generated through the telling of stories, which are uniquely-human inventions that allow us to share information and build relationships with near-miraculous efficiency.
How did you get started? Where are you going? What’s your method of operation? How will the wider world see and feel the effects of your work? The answers to these questions form a narrative that connects you with colleagues, community or customers. It’s a big story that is likely vital to your mission.
Equally vital, but often overlooked, are the smaller stories that are internal to your organization. They might be the answers to questions like: How does day-to-day work support the mission? How do you take care of your teammates? What were the insights you discovered in your research? Why is it important that protocols are followed exactly as written?
Whether big or small, telling your own story is hard. We’re so close to it, that it can obscure our view of our audience and prevent us from crafting a narrative that they perceive as authentic, moving, or significant. This disconnect can result in misunderstanding that is no fun to correct.
I am here to help you identify the stories that are most crucial to your mission, to tell them in ways that evoke the empathy of your audience, and to help you operate in such a way that your story writes itself.
I am here to help you identify the stories that are most crucial to your mission, to tell them in ways that evoke the empathy of your audience, and to help you operate in such a way that your story writes itself.
Please check out the pages below to learn a bit more of my background.